MARKETING ANALYST
2800-3300
€/mon.
Gross
Net per month
Vilnius
- Talent Lab
Key Responsibilities
- Work with marketing analytics tools for tracking and optimization purposes.
- Contribute to the development and maintenance of client acquisition journey mapping.
- Analyze marketing data, campaigns, and channels to optimize ad spending.
- Conduct experiments and A/B tests of campaign structures for effective optimization.
- Create reporting dashboards that provide data-driven insights for business stakeholders.
- Oversee business accounts and ensure seamless integrations with advertising partners.
- Conduct market research to identify fresh ideas and growth opportunities.
- Collaborate with external partners and cross-functional teams (analysts, product, and technology).
Skills & Experience
- A minimum of 1 year of experience working with marketing data.
- Proven expertise in utilizing web/app analytics platforms.
- Proficiency in SQL databases for effective data handling.
- Proficiency in at least one data visualization tool, preferably QuickSight or Looker Studio.
- Understanding of events, cross-device journey mapping, and mobile attribution.
- Ability to conduct A/B testing and statistical experiments for marketing campaign optimization.
- Practical experience working with proprietary administrative CRM systems.
- Knowledge of digital marketing channels and their key performance indicators.
- Experience in managing business accounts of advertising networks (Google, Meta, etc.).
- Proficiency in Excel or spreadsheets for data manipulation and analysis.
Benefits
- Corporate medical insurance.
- Reimbursement of English language courses expenses partially.
- Reimbursement of sport center's subscription expenses partially.
- Covering expenses for participation in professional events.
Salary
2800-3300
€/mon.
gross
Talent Lab
Talent Lab client – „Genome“ – is everything users need from traditional banks, but safer, faster, and completely online.
„Genome“ is:
talentlab.lt
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„Genome“ is:
- A Lithuanian-based Electronic Money Institution licensed by the Bank of Lithuania.
- A B2B/B2C EU-oriented company that offers personal, business, and merchant account opening, payment processing, money exchange, internal, SEPA, and SWIFT transfers, as well as other banking operations completely online.
- A fintech company where clients can manage all their funds and accounts within smart dashboard, which is in a desktop version or through an app on Android and iOS.
talentlab.lt