Digital Marketing & Growth Manager (Mid-Level)

We are looking for a Digital Marketing Manager who will be responsible for the entire Digital Marketing ecosystem - from strategy to results.

We are looking for someone who understands the entire buyer's journey, is able to effectively manage advertising budgets, understands and analyzes data, optimizes conversions, provides proposals and makes decisions based on numbers.

You will work together with top-level managers, the Marketing - Creative team, the Sales team and various service providers relevant to the field of digital marketing (outsource), plan and implement the necessary digital marketing actions that not only update brands, but also generate sales results.

You will ensure effective and consistent management of the digital marketing ecosystem (Digital Marketing Mix) of the entire group of companies and developed projects. The essence of the position is to increase awareness of developed real estate projects using all targeted digital advertising platforms, generate high-quality potential buyer contacts (Leads), administer developer and project websites, real estate advertising portals, shape brand image on social networks, and implement and manage digital tools (CRM, etc.).

Digital Advertising Management | Digital Ads Mix - Performance Marketing

• Plan, launch, monitor and optimize paid advertising campaigns: Google Ads, Meta Ads, etc. - in retargeting and digital advertising networks.
• Effectively manage digital advertising budgets according to project development stages.
• Optimize CPL (Cost Per Lead), CPA, CAC and ROAS, etc. indicators.
• Perform A/B testing (of visual solutions, texts, audiences).
• Generate ideas for digital campaigns, prepare creative briefs for the team and/or external specialists, and manage the creation and implementation processes.

Social Media Account and Content Management | Social Media

• Create and implement the developer's brand and specific real estate projects' communication strategy on Social Media.
• Effectively plan content and create content posts - copy, video and static visuals.
• Collaborate with designers, content creators, photographers, etc. partners.
• Manage brand reputation in the digital space.

NT projects and company int. website management | Website Management

• Administer, update, improve the content of the developer's and individual NT projects int. websites.
• Take care of the user experience (UX/UI) and conversion rates (CRO) of the websites.
• Implement internal and external SEO optimization actions.
• Manage new website development projects together with the team.

Digital tools management and analytics | Digital Tools & Analytics

• Plan and administer the CRM digital marketing module: ensure website request form interfaces, Leads assignment, e-mail marketing actions (Lead nurturing).
• Ensure smooth data movement between advertising channels, websites, CRM system and Sales Department.
• Ensure smooth operation of Conversion API and Meta Pixel.
• Maintain analytics tools (GA4, Google Tag Manager, Looker Studio), prepare automated reports.
• Analyze data and provide informed insights and suggestions to managers.

Real estate listing and project portal management | Public Real Estate websites’ content

• Administer company and project accounts on real estate listing portals (aruodas.lt, etc.) and project portals (citify.eu, citynow.org, etc.)
• Regularly ensure the accuracy and relevance of information in advertisements (prices, available/reserved apartments, photos, descriptions).
• Manage the strategy and implementation of posting, positioning and advertising positions on portals.

Digital Growth & Leads generation

• Develop and implement a digital growth strategy, initiate and test new channel/format combinations.
• Cooperate closely with the Sales Department, assessing the quality of new Leads (MQL/SQL) and optimizing the funnel.
• Develop a GEO strategy and implement the necessary actions.

• You have at least 2 years of successful experience as a Digital Marketing Specialist / Analyst / Manager.
• You have excellent practical knowledge in Google Ads and Meta Ads management.
• You know, have worked with CRM - Marketing Automation systems (Salesforce, HubSpot, Pipedrive or similar).
• You are able to analyze and manage analytics data and CMS: Google Analytics (GA4), Google Tag Manager.
• You have experience working with website CMS (WordPress, Webflow or special NT CMS).
• You want and can create content, manage content creation processes: excellent knowledge of Lithuanian and English, fluent copywriting, basic skills in working with graphic design tools (Canva, Adobe Express / Photoshop / Figma).
• You are able to work with projects for several brands at the same time.
• You are able to skillfully adapt and convey the visual style and tone of voice of different brands.
• You can work productively both individually and in an internal team, collaborating with colleagues from other departments.
• You have experience in project management in collaboration with external service providers and specialists.
• You are characterized by the following personal qualities: analytical and systematic thinking, orientation towards measurable results, creativity, initiative, ability to independently plan and implement ideas, strong sense of responsibility and ownership.
• You like and are able to learn quickly and independently, you are not afraid of challenges and unfamiliar things.

You will stand out if

• You have experience in the real estate sector, architecture, construction or interior design.
• You have experience in Premium, Luxury, B2C higher value products.
• You have knowledge and practice in GEO and SEO optimization.
• You have excellent creative copywriting skills.
• You are able to properly apply AI tools in your field of work.

We are looking for someone who is really interested in the Real Estate industry, who has a broad vision and a good understanding of the entire Digital Marketing Mix, who is creative and has the drive to do what is needed, and who would achieve results together with the team using internal and external resources.

We will only contact selected candidates.
If you have any questions, please contact:

Aternus Group is an ambitious real estate development and construction company, creating exceptional residential projects in Vilnius.

Our philosophy is based on responsible development, the highest architectural standards and creating long-term value for the country, the city and every person. We believe that a good project is not just a building - it is a part of the urban environment that remains relevant for decades.

We strive to create and maintain impeccable project quality and implementation from the idea to the completion of construction and moving-in. We have the ambition to reflect this from the start of each project, creating and developing one of the strongest real estate brands in Lithuania. We are looking for someone who will significantly contribute to tangible business results by shaping and implementing the digital marketing area of the group of companies and the projects being developed.

1500-1800 €/mon. net
An additional bonus system, depending on results, is agreed upon after 6 months of successful work together.

VC "Yellowstone", J. Jasinskio g. 14B, Vilnius Calculate your travel time to work